Picture of man driving while drinking coffee and texting on his mobile phone. Caption reads: Multitasking - because we needed another word for As I type this blog post, I have half an eye on the telly and periodically flick to my Twitter notifications because, obviously, it’s important.

And, anyway, it’s a given, in our technology-dominated culture, that we should be able to manage the competing distractions of social media, email, cat videos on the Internet (not to mention the actual, real life ‘distractions’ of friends and family), while meeting our deadlines, completing our projects and, obviously, finishing up that next killer paper. In fact, I’d bet a Jaffa Cake (so you know I mean business) that every job description I’ve seen in the last few years has highlighted the need to be able to multitask. But, recently, I’ve started to think that, actually, multi-tasking might be for losers. Or, at least, that it might not be the panacea for all our productivity woes that we’ve been led to believe. Read the rest of this entry »